AFTER the tremendous success of its first two concerts, "Tunog Natin! An OPM Concert Series" is back with yet another free musical gathering at Market! Market! in Bonifacio Global City on Oct. 21.

"Tunog Natin!" is a campaign that aims to revive the Filipinos’ interest for local artists and their records. The third leg of the concert coincides with the launch of Avida Land Corp.’s Avida CityFlex Towers BGC and Avida Towers 34th Street BGC.

"’Tunog Natin!’ has a new set of performers that represent various music genres such as pop, rock, and RnB. This event is going to show how rich and diverse OPM is," says gold record awardee Myrus, who is also the project head of Tunog Natin.

Myrus will be performing in the latest leg of the series, together with some of the most inspiring artists that have the same passion for promoting and cultivating OPM, like multitalented artist Noel Cabangon, Philippines’ Queen of Soul Jaya, and pop-rock artist Miguel Escueta.

There is also going to be a performance from former Orange and Lemons front man Mcoy Fundales, now the vocalist of Kenyo, as well as MCA Music’s newest musical gem Tricia Garcia.

Superband Franco will also be rocking the stage with their smashing hits such as "Cast Away" and "This Gathering." Sony Music’s rock band Letter Day Story, Electronica pop band Techy Romantics and four-piece band Moonstar 88 will also be joining the lineup.

Seasoned rock band The Dawn is likewise going to perform, their second time to join the advocacy.

Now on its third leg, Avida Land shows no sign of slowing down in campaigning for our beloved Pinoy music.

"We really hope that more people will join the advocacy of saving and flourishing OPM. It’s not yet too late as long as artists and Filipino audiences will work together," says Tess Tatco, Avida Land marketing manager.

"Tunog Natin!" is supported by official media partners Pinas FM 95.5 and Net 25; clothing sponsor Tomato; Maxwell House Coffee and Aquabest.